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It’s Alright tells the story of overcoming hardship and solitude to truly appreciate what’s important, and to see the love that surrounds you if you search for it [Listen: IT’S ALRIGHT]. It’s Alright is also accompanied by an affecting music video about finding comfort in an unlikely place [WATCH: IT’S ALRIGHT]. The single preceeds the Pierce Brothers’ highly anticipated sophomore album, Into The Great Unknown set for release on March 5, 2021. Written years apart over two separate time periods, It’s Alright is truly the joining of both sides of the Pierce Brothers. The chorus, penned by Jack Pierce while treking through the mountains of Switzerland in 2018, sat in a drawer unused for the last album until brother Pat took the track and re-worked it, writing all new verses and giving the track a new blues-inspired life. Produced by Jan Skubizeski (John Butler, The Cat Empire), mixed by Phil Threfall (Illy, Ed Sheeran), and mastered by Joe Carra at Crystal Mastering (The Tesky